Etude House is one of, if not the most, popular cosmetics brands in Korea, with several locations across Asia. Unfortunately, there is no Etude House in Japan at this time but the company has started up a Japanese website and hopefully, this means that we will be seeing the brand in Tokyo very soon.
While most Korean cosmetics brands offer their own facial sheet masks, Etude House may be the only brand that carries sheet masks for the hands. Back in January, makeup artist Ikko-san introduced the Hand Bouquet in Rich Butter Mask on the popular beauty TV program, "Onē★Mans." The mask ingredients include shea butter, the moisture-retaining carbohydrate trehalose, and olive and aloe extract. Unfortunately, the mask also contains mineral oil, perfume and phenoxyethanol, which are all known skin irritants.
Before using the mask, make sure your hands are clean. Slip on the sheet mask and put on the plastic gloves to keep the butter extract from getting all over the place. The plastic gloves will also help speed up the (skin permeation) process. Once the gloves are on, massage your hands and apply pressure to the accupoints as directed on the hand mask package. After 15-20 minutes, remove the mask and rub any remaining solution into your skin. Although the mask indicates that massaging the pressure points right below your thumb and near your wrist will help with your "sniffles," I did a little research and found out that area is actually associated with the lymph glands and lung and chest area in traditional Chinese medicine. By "sniffles," I think Etude House is actually referring to nasal decongestion and not curing a runny nose. "Sniffles" is very cute way to refer to sinus problems, however, and cute is very Etude House.
Unsurprisingly, the mask irritated my eczematic hand and my right hand stung long after washing off any remaining essence. On the other "hand," my eczema-free hand was very smooth and soft after using the mask. The shea butter was very moisturizing but not as oily as it can often get and the extract was not sticky, either. There is another Hand Bouquet mask, Rich Collagen, which I also purchased and will review sometime later. For now, I will be using Rich Butter only on my left hand. For anyone interested in sheet masks or Korean cosmetics in general, I highly recommend trying out Hand Bouquet Rich Butter. But anyone suffering from skin dermatitis on their hands should probably avoid the masks. One mask set for both hands costs 2000 won. Etude House also carries a similar sheet mask for the feet.